Resume | Vins Doing Things

Here is a snippet of my work experience, education, and other activities in one resume-esque page.

For the condensed version please download the resume below :

Senior Specialist - UI/UX Design (June 2021 - Present) - Udhyam Learning Foundation

Worked with UNICEF India as an early team member to design the user experience and personality of ‘funDoo,’ a WhatsApp chatbot that helps young people develop 21st-century skills and career readiness - which currently operates in 14 countries with over a million users.

Created customised conversation design flows and revamped existing flows into measurable and concise formats for improved data collection and experience.
Conducted User Research through various pilot programmes among 500+ students from over 100 ITIs in 5 states - validating user personas and creating the funDoo bot persona.
Set up content and UX writing practices, and created review systems for all text content within the chatbot.
Co-created the early stages of a content management system to streamline content creation for the chatbot.

Designed the Progressive Web Application and adjacent chatbot experience of a D2C program running in 4 states across 2,000+ schools with close to 2 lakh users.

Collaborated with product managers, developers, and curriculum specialists to deliver user flows, wireframes, and interface designs for 4+ features.
Redesigned and digitized phase-end processes, enhancing user experience and process efficiency.
Translated user insights from field visits and interviews into actionable design decisions, deployed within 5 months.
Conducted user research through surveys, interviews, usability tests, and participatory designs to gather qualitative user insights.
Partnered with Curriculum and Product teams to design weekly, curriculum-based touchpoints, boosting chatbot engagement by 80%.

Conceptualised and redesigned key pieces like the org intranet, website program pages, marketing and social media collaterals, decks, and data representations.

Freelance - Brand, Graphic and Web Design (August 2020 - May 2021)

Esther Foundation - Created the website, logo, brand design, and visual identity of Esther Foundation
Youth Ki Awaaz - Illustrated artwork for ‘PeriodPaath’ - a campaign on intersectional menstrual awareness
Namaste Digital - Managed the design needs of 7+ brands across e-commerce, retail, F&B, and lifestyle - creating visuals, print collaterals, branding packages, and social media content.
Outline Media - Managed the digital design needs and social media content of 3+ brands

Check out some Udhyam design work >

Masters in Design - National Institute of Fashion Technology, Kannur (2020)

Published a paper on the Factors that influence users in selecting mobile apps in the ‘Journal of Public Value and Administrative Insight’, 4 (1), 24-36.

Bachelors in Psychology, Literature and Political Science - St. Francis Degree for Women, Hyderabad (2017)

Vice President - AIESEC Hyderabad (2016)

Led the Talent Acquisition and Management function for the Hyderabad chapter of AIESEC managing the volunteer journeys of members along with recruiting, inducting and training 150 new members.

Teaching Intern - Dys&That (2016)

Taught children with special needs, ranging from 7 to 14 year olds, applying a specialised curriculum for their different requirements.